To assist the Marketing & Communications Manager in developing and implementing effective PR and advertising strategies. To liaise with appointed advertising agency or in-house graphic designer with design and lay out coordination and production of stationary, collateral, ads, brochures and graphics. To organise and conduct photo shoots. To track and maintain information about competitors’ marketing and communication activities in Dubai market (promotions, offer, articles, advertising, collateral) and to develop and update a filing system for all information. To track and maintain information on Food & Beverage trends and competitors activities. Act as the liaison between the hotel and the appointed PR agency to generate awareness, develop press releases, news releases and photo captions for the hotel according to the marketing objectives. To assist the Marketing & Communications Manager to create property press kits, press releases and creative communication of news worthy items with the PR agency. Regular update of the press kits. To develop and maintain active contacts with the press and key overseas media. To build a database of key media contacts, opinion makers and local VIP’s. To assist the Marketing & Communications Manager to ensure adequate targeted publicity and coverage of the hotel’s positioning, promotional programs, corporate image building and other activities. To assist the Marketing & Communications Manager in developing sales promotions with external partners such as embassies, organizations, yacht club, The Walk and The Beach shops, credit card companies, banks, department stores, airlines, etc. To ensure the hotel’s web pages are up to date and advice on keeping site dynamic for Internet related exposure and advertising. To ensure the correct policy and brand standards are followed by the hotel in all marketing collateral, advertising and E-Commerce.

Dubai