Coordinate and monitor promotion strategy execution to achive sales targets.
Create buy-in for the product vision within the organization.
Design and implement strategies to enhance product brands and their image.
Develop product positioning strategies and analyze metrics for product success.
Develop promotional materials and marketing programs aligned with product promotion cycles.
Identify new marketing opportunities through joint visits with the Sales team.
Provide technical information to assist the Sales team in product promotion and competition handling.
Scope and prioritize activities based on business and consumer impact.
Supervise the implementation of promotional programs and evaluate result for improvement strategies.
Translate product strategy into detailed requirements and prototypes.
Collaborate closely with teams to ensure quick time-to-market and optimal resources for product launches.
REQUIREMENT
Diploma/ Bachelor's degree in Marketing, Business Management, or related field.
Fluency in English, both oral and written is mandatory.
Strong understanding of food markets, competition, and customer requirements.
1-2 years of experience in marketing for consumer goods, including program development, budgeting, implementation, and evaluation.
Experience coordinating with sales team and preferably conducting business reviews/trade terms with Buyers.
